Travel Trends
Forget the Hotel Points: Why Savvy American Travelers Are Falling Hard for Japan's Ryokan Inns
Something quietly transformative is happening among American travelers heading to Japan. They're bypassing the familiar comfort of international hotel chains and checking into centuries-old family-run inns — and they're coming back completely changed. Here's what's driving the shift, and why ryokan culture might be the most meaningful travel decision you'll ever make.